Singer, songwriter and performer, Tomisin Bamiduro, aka Bereek, tells TOFARATI IGE about his music career, changes he would like to see in the music industry and other issues
At what point did you know that you wanted to become a musician?
That would be when I was in secondary school. I had few friends with common interest in music. We started doing music just for the fun of it and sometimes, we would entertain our school mates that gathered around us whenever we were displaying our talents. Deep in my heart though, I wanted to be better, wishing that someday, I would grow from entertaining my school mates to being a megastar that would entertain multitudes around the world on bigger stages. I thank God that is finally coming true.
Were your parents and other family members in support of your music career?
It was quite tough with my dad from the beginning. He did not want me to do music or anything close to the arts. Just like most Yoruba fathers, he was very particular about education. He wanted me to go to school, come out with good grades and get a job or take on the family business. I can remember that as a little boy, I loved to draw and build things but my dad always scolded me for doing that.
On the other hand, my mum never had a problem with it. Perhaps, that’s because she had interests in the arts and music when she was a girl.
But right now, my dad understands things better and he’s one of my biggest supporters. I think success has its way of making people believe in things. However, my siblings were never a problem. They had been a part of my career from the onset.
How would you describe your sound?
I would simply call my sound, ‘Afro-fusion’. What defines my sound is the good vibes it has. I am not a one-direction artiste. I can sail smoothly with any genre of music.
My songs are inspired by my inner feelings, my environment and my perception towards things and situations. Sometimes, I do my composition on a particular beat, so some beats ‘direct’ me on what to compose on them, while maintaining my unique sound.
There are a lot of artistes in the music industry. What makes you unique?
Afrobeat is fast growing worldwide. Many foreign artistes want to affiliate themselves with afrobeat. That alone is an indication that Nigerian music is doing really well. But, even at that, there is a lot the outside world does not know about our music, as there is still a lot to be discovered. As a new-school artiste, I would channel all my creative efforts towards putting Nigerian entertainment more on the map.
Making music is beyond recording a good song. From the moment the song is conceptualised to the post-production stage, everything is important. I don’t joke with my music videos. I intend to set a standard with them.
Which artistes, foreign and Nigerian, would you like to work with?
I would love to work with artistes such as Davido, Burna boy, Tiwa Savage, Wizkid, Tems, and the legendary King Sunny Ade.
On the international scene, I would love to work with Chris Brown (who is my biggest role model), Drake, Justin Bieber, Adam Levine and Rihanna.
Tell us about songs you have made?
‘Blame It’ is the first official song I have put out since I broke away from the music group I used to be part of. Right now, I have completed the songs that would be on my Extended Play album and they would be released soon.
What should fans be expecting from your forthcoming EP?
The EP contains nothing less than five songs. All I can say for now is that the songs on the album are experimental, different and top-notch.
What inspired the song, ‘Blame It’?
It was my first official single of 2021 since I became a solo artiste. It is an afropop and afrobeat song with instrumental synth, which was produced by Vikwyn Beatz.
The song is not really personal but people could think it is because of the lyrics and composition. I wanted to record a song that would make real meaning and be different from the regular songs we have out there.’ Blame It’ is more like an apology song that teaches the listeners, especially guys, to learn how to safeguard their relationships by taking the blame for both things they did and did not do.
Which musicians influence your music?
I grew up listening to the music of people like Celine-Dion, Sisqó, R Kelly and King Sunny Ade. My love for KSA has helped my melody, harmony and overall creativity in music. My dad likes KSA so much and he always played his songs first thing in the morning.
Presently, I draw my influence from artistes such as Chris Brown, Drake, Justin Bieber, Brent Faiyaz and KSA.
What is the story behind your stage name, Bereek?
It is a play on the Yoruba word, ‘alubarika’, which means ‘success’. I gave it that twist because on one hand, I wanted a name that would be very meaningful, and on the other hand, I wanted a name that would always make my female fans smile.
What are the things that inspire you?
I am inspired by success. I particularly like succeeding at things that initially look impossible.
What challenges do you face at this stage of your career?
The industry is very difficult, especially for new artistes who are pushing so hard to make names for themselves. Sometimes, one could think that one knows it all but it takes the grace of God to succeed. For me, dishing out good songs is never a challenge.
In what ways has your record label, Banging Music Worldwide, aided your career growth?
I got signed to the record label early this year and there have been changes in my career already. They are doing everything possible to make me an act to reckon with in Africa. I see members of the team as my family.
What changes would you like to see in the music industry?
I want to see African music attaining global dominance.
Aside from music, what are your other interests?
My other interests include acting, fine art and football.
Tell us about your background.
I was born to Robert and Jose-Vero Bamiduro, as the first of four children, all boys. For my secondary education, I attended Greater Tomorrow International School, Ondo State. I went on to study Fine Arts at the Obafemi Awolowo University, Ile-Ife, Osun State.
How do you unwind?
I like going on vacations to new places. I also enjoy playing video games. I can stay indoors for a whole month. It is a way of unwinding for me.
I don’t joke with my looks. Regardless of the fact that I’m an artiste, I have always been fashion-conscious.
What last words do you have for your fans?
Whatever you are doing, don’t ever let your guard down. Deep down, we all know what is right and wrong, so make sure you are always on the right path.
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