Crowdfunding: Your guide to launch a project

Years ago, a young man by the name of Blake Mycoskie traveled to Peru. He was struck by the poverty and particularly the fact that so many children had no shoes. He made a commitment to do something about that. The end result was the founding of Toms Shoes – a for-profit company with a higher purpose. Mycoskie began to make and sell shoes, as a retailer. The one caveat was this – for every pair of shoes purchased, he would donate one pair to a needy child. Mycoskie’s timing…

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